At Icon, we believe in a smarter way. We’ve developed a proven path that takes data from your decision-stage buyers and transforms it into a marketing roadmap. Our strategy revolves around presenting compelling content and strategic execution at all stages of the considered purchase funnel for B2C, B2B, or DTC.
We dig deeper, sooner in the planning and marketing process, so our client programs are better informed and become self-sustaining as organic growth begins to fuel itself and generates more and more business at less and less cost.
We’re positioned to help you grow your brand with diverse expertise, from brand planning to brand identity, and everything in-between.
For more than 20 years, we’ve been helping brands grow successfully through their retail channels with shopper and promotion marketing targeted at their customers throughout the entire purchase journey.
We create custom digital solutions to target your customers through advertising, content, websites, SEO, marketing automation, and more.
Our approach has been honed from more than 20 years of success in exponentially growing major brands into the industry leaders they are today. Many marketing agencies focus on building out the top of the funnel first. We believe in a smarter way.
ICON'S APPROACH IS DEFINED BY:
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